On Message. On Target. On time.

When It Comes to Health, Context Matters

Perform Media Health Solutions is a next generation contextual marketing platform and service team that specializes in reaching high intent patient populations throughout the patient journey.

Reach treatment seekers and their caregivers when they are most likely to engage – while consuming content on health conditions, treatments, or OTC therapeutic areas.

On Message. On Target. On time.

When It Comes to Health, Context Matters

Perform Media Health Solutions is a next generation contextual marketing platform and service team that specializes in reaching high intent patient populations throughout the patient journey.

Reach treatment seekers and their caregivers when they are most likely to engage – while consuming content on health conditions, treatments, or OTC therapeutic areas.

the perform media difference:

more precision

Target content known to engage high-intent treatment seekers with the most comprehensive health conditions library, built on enhanced machine learning that gathers and reads more contextual signals than any other healthcare marketing tool.

more peace of mind

Avoid the need for legal review on new campaigns with multiple safety and security checks from the very first impression, plus platform Trust and Safety features built specifically for health & pharma marketers.

more return

Advertisers see up to 40% less expensive cost per new patient start and up to 70% savings compared to non brand performance.*

more time back

Let our expert account teams handle all campaign activation, optimization and analytics.

Aquire True Incremental Reach

for both common and rare conditions and treatments across exclusive dedicated search, native, and display units on top health sites. Reach 85% of the US population across our network of premium publishers.

map your message to the right point in the health journey

Contextually target your ads using sentiment, content position in the sales funnel and hyper-relevant health segments to personalize your message. Select from 10,000+ pre-defined health categories, subcategories, and topics or create your own custom health segments based on page content.

control your brand message

or highlight your brand with custom content creation on our health partners.

The Most Sophisticated DTC Targeting

Contextual Keywords

Target existing keyword lists used on other channels or personalize your list with our recommendations and keyword optimizations tools.

Concepts

Target concepts related to your keyword list. Specify how narrow or broadly concepts should match to current keywords.

Health Pages

Find and target pages where the main topic on the page is a relevant health condition, treatment or OTC therapeutic area.

Health Populations

Identify content related to a recognized health condition, medication, or over-the-counter product, and determine the audience with the strongest connection based on contextual cues.

CONDITION

audiences with interest in a relevant health condition.

search

dynamic audience based on search behavior.

treatment

audiences with interest in relevant health treatments.

otc

audiences with interest in relevant OTC therapeutic areas.

case studies

Diabetes Drug Marketer

A leading pharmaceutical drug manufacturer with a prescription injectable diabetes medicine came
to Perform Media to increase mid-funnel consumer actions on their website.

Prescription Contraceptive Marketer

A contraceptive drug marketer using Perform Media Search sought to reach additional unique users
while keeping performance inline with current benchmarks.

EYE HEALTH MARKETER

A leading global eye health company launched an online educational resource for people living with
age-related macular degeneration (AMD). This marketer came to Perform Media to drive sign-ups
for their new AMD starter kit.

Hyperkalemia Drug Marketer

A top pharmaceutical drug manufacturer with a prescription hyperkalemia drug came to Perform
Media looking for quality page lands.

PERFORM MEDIA HEALTH SEARCH ONESHEET

Perform Media Search provides direct-to-consumer marketers with direct, transparent access to the
nation’s largest and most trusted health destination. Perform Media clients also have access to Media.net publisher
network with over 85% reach in the US.

GET IN TOUCH

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